(Register Now!)
Upcoming Webinar: Earned vs. Spammy Links — Better Link-Building Strategies for SEO
Join us Wednesday, May 31, 2023 (5pm GMT / 12pm EDT / 9am PDT) — sign up below to save your spot (& receive the recording).

You’re invited! May 31, 2023: Learn how to get backlinks in 2023 (without spammy tactics!)
No one likes spammy link-building tactics. And search engines don’t like spammy links, either. Explore better approaches to earn quality backlinks in this upcoming SEO webinar from the team at Lumar.
Join guest Amanda Milligan, head of marketing at Stacker, and host Emily Whalen, technical SEO at Lumar, for a discussion on the state of backlinks in 2023 — and why it may be time to adjust your approach to link-building.
In this webinar, we’ll cover:
- Whether backlinks still matter for SEO in 2023
- Earned links vs. paid links
- SEO and brand reputation considerations for link-building
- New research on earned link syndication
- Actionable strategies for creating link-worthy content
When: Wednesday, May 31, 2023 (5pm GMT / 12pm EDT / 9am PDT)
Where: Online.
How: Simply fill out the form on this page to register, and you’ll receive the webinar link via email (and a recording of the session afterward!).
Bring your questions to the session as well for our live Q&A!
* Note: The option to enable closed captioning will be available on the live webinar. The on-demand version will also offer subtitles. *
Don’t miss it — register for this upcoming webinar now.
Lumar is the website intelligence platform of choice for enterprise brands around the globe

Learn from SEO pros
Amanda Milligan, Head of Marketing at Stacker: Amanda Milligan is the Head of Marketing at Stacker Studio, a new, innovative way for brands to earn media at scale. With more than a decade of experience in content, growth, and brand, her knowledge has been featured in Entrepreneur, Forbes, TechCrunch, Moz, MarketingProfs, Search Engine Land, and more, as well as conferences like SMX, MozCon, SearchLove, BrightonSEO, and Pubcon.
Emily Whalen, Technical SEO at Lumar:
Emily Whalen is a technical SEO on Lumar’s professional services team. She helps brands around the globe improve their SEO strategies and uncover new opportunities for technical website health improvements that help drive traffic and conversions.