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Drive more traffic & sales with website intelligence for eCommerce stores

Your website’s technical health and SEO can make a big impact when it comes to driving more revenue from search engines. Improve your online retail presence with Lumar.

  • Easily monitor, diagnose, and fix SEO issues with in-depth analytics.
  • Improve your mobile retail experience to boost conversions.
  • Prevent traffic losses on your site with SEO QA automation.
Lumar for eCommerce - website intelligence and technical SEO platform and tools for eCommerce websites

The website intelligence platform for eCommerce websites

eCommerce sites face some unique challenges when it comes to SEO and site performance – from the perils of correctly implementing faceted navigation, to addressing crawl budget across thousands of product pages, and avoiding duplicate content in the search engine results pages, there’s a lot to pay attention to in the online retail space.

Lumar can help. We’ve simplified website monitoring and technical SEO analytics, and have built innovative new SEO QA automations to save your digital teams time and help you realize your site’s true commercial potential.

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Drive more traffic to your product pages

Working on multiple domains? No problem. Lumar Monitor can spot trends, flag new issues, and provide alerts across multiple websites—all in one place.

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Monitor site trends for seasonal impact

No need to download and manipulate data in spreadsheets or third-party apps; spot new issues and trends from within the Lumar platform.

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Boost conversions with better online experiences

With website intelligence from Lumar, you’ll know exactly which technical website levers to pull to improve your site’s search visibility and visitor experience to drive more conversions.

Organic Results Ecommerce
Get your product & category pages in front of more shoppers — organically

53% of shoppers say they always do research before they buy. And the majority of website traffic comes from organic search, not advertisements. Improving your site’s organic search performance can help ensure these shoppers discover your brand during this important phase of their customer journey.

With Lumar Monitor, Analyze, and Protect, you’ll have the resources you need to improve SEO, reduce traffic-sapping mistakes, and capture more attention from potential buyers in search engine results.

Improve your mobile shopping experience for more conversions

According to Google research, 65% of consumers use their mobile phones in “I want to buy” moments. Making sure your eCommerce site is mobile-friendly and provides a fast, seamless mobile experience can have major impacts on conversion rates. With Lumar Analyze, you can drill down into mobile and site speed data to ensure you’ve optimized for the huge number of customers who are looking for products on their phones.

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Get a demo of Lumar’s website intelligence platform for eCommerce sites

Ready to supercharge your brand’s website? Book a demo of our platform today and see how Lumar can help.

  • Detect traffic-driving opportunities with robust website health and technical SEO analytics.
  • Easily monitor your websites for new issues & track trends over time.
  • Automate SEO quality assurance testing to protect your existing traffic and rankings.
  • Benchmark your site’s technical fundamentals against top players in your industry.
  • Get hands-on help & organic search strategy guidance with our technical SEO experts.

I’m ready to unlock my website’s potential

Lumar Professional Services
Get bespoke advice for your retail site from our SEO experts

Want more hands-on help when optimizing your eCommerce site? We’ve got you covered. Lumar’s professional services team is comprised of some of the world’s best technical SEOs, with decades of experience helping retail businesses improve their websites’ technical health and organic search performance. Our in-house SEOs can work as an extension of your own team, helping you identify and fix issues, and providing expert guidance to help you develop a bespoke organic search strategy.

Why our users love Lumar

  • Andy Clear, Head of SEO at Compare the Market.
    Compare the Market logo

    Lumar gives us all the data we need to understand the technical issues impacting our search performance. The data is laid out in a really logical way, with high-level health scores and visualizations that make prioritization and communicating with stakeholders easy, backed up by all the detail we need when we need it. It saves us time and helps us make meaningful progress, which is exactly what we need.

    Andy Clear, Head of SEO

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    Lumar’s accessibility metrics have been a game changer. With its user-friendly design and comprehensive classification and description of issues, it has allowed us to quickly take action to improve our website’s accessibility and overall health, and it has been rewarding to watch our health scores steadily improve on the platform as a result.

    Heather Bidwell, SEO Manager

  • Photo of Arturs Cavniss, Technical SEO Lead at Bensons for Beds.
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    “Lumar’s a huge time saver and really easy to use. I can see all issues in one place, know where to focus as everything’s broken down in a super logical way, and easily stay on top of progress with in-built tasks. Plus, the alerts catch any major issues before they lose us traffic or revenue. If you’re looking to boost your site’s technical health, Lumar and its amazing team have got your back.”

    Arturs Cavniss, Technical SEO Lead

  • Fandom
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    “Lumar Monitor has literally saved us hours a week. Instead of going to each site one by one and asking if work has been completed, I can quickly see if anything has been done and see the results and progress since then. It’s been a huge time saver and helped us see at a glance who’s been doing what. It’s been a huge, huge help.”

    Joshua Taylor Titsworth, Senior Analyst,

  • Arriva Dark
    arriva uk customer testimonial review for Lumar website intelligence platform

    “Lumar is a change enablement tool that’s helped us drive a +50% increase in digital conversion and +10% increase in search engine visibility”

    Dave Cain, Head of Digital Marketing, Arriva

  • client testimonial for lumar's tech seo saas platform - cox auto

    “The extra insights we get from our calls with Lumar have been really valuable. The support we get really is like having an extension of our internal team.”

    Chris Nichols, Senior Manager, Enterprise SEO & Product Management

  • Arriva
    arriva uk customer testimonial review for Lumar website intelligence platform

    “Lumar has saved us an enormous amount of time. So much so, we estimate without the tool, and to cover the vast array of SEO analytics and insights highlighted within Lumar, we would have needed to employ another full-time member of staff within our digital team.”

    Dave Cain, Head of Digital Marketing, Arriva UK Bus

  • Catenamedia
    lumar customer review for technical seo analytics tool

    “Lumar is fundamental when it comes to technical audits, as the tool carries out an in-depth analysis of each one of our brands. It provides insightful data that helps to shape our decisions. I love how easy it is to connect Lumar with Google Analytics, Google Search Console, and Majestic data for each of our brands. Lumar congregates all that data and makes my life a lot easier. Definitely valuable in helping us to identify the highest priority issues in a data set.”

    David McAdam, Technical SEO Strategist

  • Cox automotive

    “Lumar is obviously top-of-the-line, with a lot of cutting-edge aspects to the technology. But it was also really important for us to find someone that would be a partner for us. The extra services are a big part of why we chose Lumar.”

    Matthew Grabiak, Principal SEO Product Manager

  • Lumar heart

    “Lumar Protect is a very reliable tool. We used Protect, for example, to check if anything is redirecting where it shouldn’t be. Before, I had to check everything manually but, with Lumar, you can set up tests beforehand and really see what happens. It’s a great relief to know there is something that will notify me if anything has changed.”

    Senior SEO Manager, European Fashion Retailer

  • Fandom
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    “Lumar Monitor is everything any agency or enterprise-level company needs to quickly track and look at updates, recommendations, trends, and issues. If you have hundreds of sites, it’s a way to look at things at-a-glance and know exactly what’s going on — and what issues you need to be paying attention to.”

    Joshua Taylor Titsworth, Senior Analyst,

Featured resources to boost your eCommerce SEO and digital marketing efforts

Start building better online experiences today. Book a demo