Home / Academy / Digital Marketing / Page 2
Digital Marketing
Your website has never been a more valuable asset for digital marketing teams. Learn how to drive more organic growth from your website in Lumar’s guides, webinars, and articles for digital marketers.
How to build organic digital marketing strategies
Marketing leaders are becoming increasingly aware of the growing opportunities that exist for organic digital channels to play a larger (and often more cost-effective) role within their marketing strategies — particularly as we face the decline of third-party cookies in the paid digital advertising space.
These collected resources will help digital marketers improve their organic marketing efforts through website health improvements, organic strategy development, & search engine optimization.
29 Jan 2026
2026 SEO & GEO Trends to Watch [Lumar Webinar Replay]
16 Jan 2026
AI-Ready Content Audits: New GEO Tools to Evaluate, Optimize, & Get Cited by AI [Webinar Replay]
21 Nov 2025
AI Search Strategies: What CMOs Need to Know [Webinar Replay]
27 Oct 2025
October 2025 SEO News: OpenAI’s Atlas Browser, ChatGPT E-Commerce, Google’s AI Mode Expansion, & More
17 Oct 2025
GEO/AEO Strategy – Content & Technical Optimizations for AI Search [Webinar Replay]
23 Sep 2025
September 2025 SEO News: AI Browsers, a Google Spam Update, Rank Tracking Disruptions, & More
20 Aug 2025
August 2025 SEO News: Google AI Mode Expansion, ‘Top Stories’ Personalization, & More
28 Jul 2025