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CMO Convo Interview with Deepcrawl’s CEO, Craig Dunham

Craig lends a CEO's perspective on this marketing-focused podcast to discuss the importance of organic search as a marketing channel, how to approach technical SEO in support of this, and how marketers can better communicate the business impacts of their SEO programs to senior leadership

CMO Convo Podcast Interview with Deepcrawl's Craig Dunham

Today on the CMO Alliance’s CMO Convo podcast, Deepcrawl’s Craig Dunham spoke with host Will Whitham about the intersection of marketing and technical SEO.

Craig lends a CEO’s perspective on this marketing-focused podcast to discuss the importance of organic search as a marketing channel, how to approach technical SEO in support of this, and how marketers can better communicate the business impacts of their SEO programs to senior leadership

Listen to the full conversation here:


For more on the intersection of marketing and SEO, check out Deepcrawl’s eBook, The CMO’s Guide to Growth in The Search-First Age.

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Sharon McClintic

Senior Content Lead at Lumar

Sharon is a resident wordsmith at Lumar, where she serves as the team’s Content Marketing Lead. With a background that bridges both business strategy and creative writing, she’s enthusiastic about bringing an editorial mindset to B2B communications. When not writing or editing work by an excellent team of contributors, she’s often listening to (and making) podcasts, reading widely, or re-watching old episodes of Poirot.

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