Your GEO / AEO Toolkit: Optimize for AI Visibility
Get dedicated Generative Engine Optimization (GEO) — also known as AEO (Answer Engine Optimization) — analytics in Lumar. Now you can track, prioritize, and act on the website and content issues that prevent your brand from appearing in AI search and easily communicate your AI optimization plan to stakeholders with our GEO metrics.
Dedicated GEO analytics in Lumar to improve your performance in AI search
The nature of search is changing at a rapid pace. But understanding exactly what delivers success in AI search is still emerging. We know that the foundations still matter—that your site must be technically sound—but now you also need to understand how AI bots are interacting with your site, how to feature in AI-generated answers, and understand new concepts like semantic relevance.
Simplify your AI search & LLM visibility optimization with Lumar.
Optimize for AI discovery
Ensure AI systems can effectively find, access and index your content by quickly identifying and addressing tech barriers. Extensive reporting across key areas like availability, crawlability, raw vs rendered HTML, robots.txt issues, nosnippet, and AI bot interaction with your site.
Optimize for AI understanding
Focused reporting on the issues that impact AI systems’ ability to understand your brand’s content, including reporting on page content and structured data. Ongoing research by Lumar experts to identify which factors have an impact on how AI understands content to ensure the most useful, specific, and actionable analysis.
Optimize for AI inclusion
Ensuring content is not only visible, but considered reliable and up-to-date. Analysis of key areas like semantic relevance and AI referral source tracking. Plus, ongoing research to identify additional analysis on areas like content freshness, authority, and clarity.
Evaluate & optimize your content for AI search, at scale.
Unlock your brand’s presence in AI search results and LLM answers with Lumar’s GEO Content Evaluator. Assess and optimize your content with the same logic as generative AI, grounded in real user data.
Explore Content Evaluation ToolsPrioritize GEO issues effectively & easily communicate your AI optimization plans with stakeholders
Our GEO health scores and visualizations give you a quick view of how your site is performing alongside key issues. It helps you prioritize quickly and effectively, and gives you an AI governance plan that you can easily communicate with stakeholders.
Go beyond traditional SEO: Lumar’s GEO Toolkit helps you get your content found, understood, and cited by AI, driving organic traffic and authority in the era of generative AI.
Get your Lumar GEO demo
Want to optimize your website for AI Search, SEO, site speed, accessibility, or fully custom metrics?
Let us know a bit more about you in the form to get your personalized Lumar demo.
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See why leading enterprise brands around the globe optimize their websites with Lumar:

Why choose Lumar for AI search optimization?
Ultra-fast, ultra-flexible website crawls & actionable GEO analysis
Lumar offers the fastest website crawler on the market — purpose-built to handle large, complex enterprise websites, so you can get the GEO insights you need, faster than ever.
- Scalable analytics: Crawl millions of URLs at whatever speed your site can handle (up to 450 URLs/s in lab tests)
- Customizable crawl segmentation: Focus on specific site sections, geographies, or content types with precision crawl controls in Lumar.
- Comprehensive metrics: Evaluate issues around crawlability, availability, renderability, content, structured data, inclusion, and more—all in one place.
Collaborate better to get issues fixed
Improve cross-functional collaboration with AI-supported processes (like AI-Generated Ticket Content) and simplified task management. Eliminate back and forth and ensure issues are properly and quickly fixed.
Proactively manage your site
Customizable dashboards, alerts, and automated QA testing help you catch and fix new issues quickly—even before they’re published.
GEO + Tech SEO + site speed + web accessibility tools — in one platform
Great website performance doesn’t just rely on appearing in AI Search, but also the experience your visitors receive.
In addition to our robust GEO and technical SEO analytics, Lumar gives you the option to also monitor & improve site speed and web accessibility metrics — in one platform.
Lumar apps to optimize your entire technical SEO & GEO workflow
Lumar Analyze
Get more done by identifying, prioritizing and fixing issues at scale, fast. Get the complete picture with comprehensive analysis of GEO, technical SEO, site speed and accessibility—plus bespoke analysis of your unique site features. Prioritize better and quicker, and take action with clear guidance, and AI-generated ticket content to ensure devs have all the information they need. Explore Lumar Analyze.
Lumar Monitor
Mitigate the risk of lost traffic or revenue, or non-compliance. Focus on what matters most, with completely customizable alerts. Simplify monitoring of multiple domains, geographies or important site sections in one place, with fully customizable dashboards giving a global view in one place. Explore Lumar Monitor.
Lumar Protect
Save time and money wasted on fixing preventable issues. Stop issues recurring with regular template testing to identify issues before they’re published to your site. Reduce bugs and fully automate QA testing by integrating with your CI/CD pipeline. Explore Lumar Protect.
Start building better online experiences today
Lumar is the website optimization platform behind revenue-driving sites.